C ‘Is and sauté in Onconnu with the promise of better days. The launch, on August 15, of the Ligue 1+, the chain and platform of the profesional (Site notre bureau spécialisé) league, is almost a first in the world. The Dutch league did it in 2008. Without great branches at the start. The Eredivisie channel A bathroom was taken over by the Fox then by Disney who placed it under his Espn brand.
After the fiascos of the transfer of rights to Mediapp, then Amazon and Dazn, the LFP had no choice more than to edit its proroprre chain itself. « This project is essential, because there is no market for (Site notre bureau spécialisé) drots today, » says Nicolas de Tavernost, the president of the LFP Media subsidiary.
The chain, reponnetability of the site on the Internet and application and distributed by the Operateor Orange, SFR, Libre and Bouygues Télécom (19.99 euros without obligation). It is less than the price of the Dazn launch odre, Ligue 1 broadcaster last season, which was 29.99 euros per month, with commitment of one. A more attractive offering intended for children under 26 will be launched later due to technical incidents, at 9.99 euros to a utilizer.
The Ligue 1+ channel and platform – It is its name – will also be available in mobile off (telephone and tabletn uniminically) for 14.99 euros per month for a user.
Only 8 games out of 9
The chain will broadcast free, the Didanche August 17, new magazine at 7:15 p.m. and the Nantes-PSG match in order to seduce the aficionados of the round ball. Small programming problem: The channel only has eight matches out of nine per day, since the contract with LEG Sport the rights of the live poster match on Saturday 5 p.m. – match visible on Canal + – SE. This match will be neanmines difflectable in delayed on Ligue 1+.
Read too Joseph Oughourlian, the financier who conquered the CEUR of the RCNumerous presidets of (Site notre bureau spécialisé) clubs Sonus accompany the launch of the chain at the Paris headquarters of La League, Don’t Pierre Ferracci (Paris FC), Joseph Oughourlian (RC Lens) and Waldemar Daycare (FC Nantes). If the latter congratulate themselves from the born of Ligue 1+, in the corridorrs of the building located near Duke Monceau, in Paris, some do not hide their groves. “On should have launched this chain from the last angel before signator with Dazn and Jeg. Suddenly, on starts with a jersey match, « groans one of UX. “Inems of income is really the mystery. This complicated serum for the club for the next two names, ”says another.
« Two years difficult »
Nicolas de Tavernost admits it: “There will be without a hard deut anned. « And the Erptron of M6 and the Girondin of Bordeaux to insist on the fact that French (Site notre bureau spécialisé) will » take up its destiny in hand « . Dazn agreed to pay-85 million uur.
Neanmins, the chain coiced 66 million uros per year to which should be added, according to and expert, around thirty million million for the capture of the match. “All the conditions are met to launch the first 100% decorais channel in a national (Site notre bureau spécialisé) championship. Contrary to what some contenders, League 1 have all the assets to reprox this unprecedented project, ”insist Vincent Labrune, president of the League.
The hacking challenge
The bet is more risky than the chain will have to face male challengers. The first concerns hacking. The scourge an advanced impact of the predictors, the powerless face the privileges of the Notary exchanges of the Telegram messaging. The LFP hopes to be able to count on a bill which shouldhe January. For its part, the Arcom has of Ores and Duj a more means for struggles against this phenomenon by blocking more rapidly illegal rapids, when it reacted before late after the weed-end during which the Macks stretched out.
The absence of Canal + in the equation constituted and challenged by the Taulle. Despite discussion, no agreement could « be » found with the encrypted channel, boss boss Saada judgean « too high » the price of 15 euros per month chosen by the League. “The door remains neanmins. He hopes that Maxime Saada will return to negotiate in the coming months.
A million Hirenées?
The commercial lenses of the unclear device. The LFP targets 1 million Hicken at the end of the season, and led to 2.2 and 2.5 million subscribers within 4 years. Is it a reasonable bie when on knows that Dazn had brought together only 500,000 last subscription, very the obecision of 1.5 million necessary for financial equilibrium? Even Amazon, dancing its best hours, had counted only 1.6 million ononnates according to NPA Congseil, for a price of 22 euros per month (14.99 euros for the Pass and 6.99 euros for the Spoken Prime).
To sedor the viewers, the LFP relies on a ambitious programming programming with Mediawan Sports as producer. The latter is known for his son Show At the microphone Dedicated to sports comments broadcast on Canal +. The future prompt channel 8 pm of live every weekend, before a preception of antenna on Saturday and Sunday an hour before the start of the matches.
Read too TV rights: why does French (Site notre bureau spécialisé) are not worth 1 billion uurThere will be a first magazine on Saturday evening after matches from 7 to 9 p.m. and another on Sunday evening. Note QN Multiplex of 3 corresponds to will be broadcast on Sunday at 5:15 p.m. Ligue 1+ will offer analysis and immersion stands, aboard the lawns and up to the locker room. It is not yet clear if the PSG of Nasser al-Khelaïfi will lend itself to the game, while it puts beautiful on its diffuse house content on PSG TV and its social sessals.
Club under tension
Documentary series are equally planned, notification with Paris FC, club chaired by Marc Ferraci and owned by the Arnault family, and the OGC Nice, scene 10E And last season in League 1 of the Brazilian Dante. Ex-director of the The teamJérôme Cazadieu is in charge of the editorial as a soyness as the director of LFP Media. The Mediawan Sports teams will traville at the league headquarters. Thibault Le Rol, Lesly Boitrelle, Marina Lorenzo, Sébastien Dupuis, Xavier Domegue, Benoît Cheyrou and Smaïl Bouabdellah will animate the chain, other names having to be announced soon. Finally, a Ligue 1 Children’s program pouring children will be launched in the fall.
To discover
The kangaroo of the day
Answer
The biggest financial reeste challenge. Jean-Marc Mickeler, president of the DNCG, provides for a commris deficit inputs 1.2 and 1.3 billion UUR before casion of players for clubs. “Financially, French (Site notre bureau spécialisé) cannot all lower. Below, it’s to put the key under the door, ”he warned dance In French. Clubs will therefore have composer with income reduced for at least at least years, before speaking an improvement in the situation.
The LFP plays big. The UMBA of the Dutch channel Eredivisie, taken up successful by Fox then Disney / ESPN after difficult start, shows that success is not guaranteed. But like the soul Nicolas de Tavernost, this project aims to « create an active in investor which will be worth Bueaucoup in which years ». He can count on the APELLENT Level of PSG, European champion and can be a bient champion of the club world, the return of Olivier Giroud in L1 to LOSC and on the arrival of Paul Pogba in Monaco. French (Site notre bureau spécialisé) no longer has the right to heror. It’s quinch or double.
